Wednesday, February 19, 2020

Rand McNally, The Early Years

Rand McNally is a giant in the world of cartography, dominating the US market during the pre-internet era and still producing maps and road atlases as well as being a player in the fleet management, connected vehicle and educational markets. The company began as a printing shop in Chicago in 1856. According to company lore (via Wikipedia) the business survived the Great Chicago Fire by burying two printing machines in a beach on Lake Michigan.

In the 1860's they began printing railroad timetables and in 1872 produced their first map as part of their Railroad Guide.
https://www.raremaps.com/gallery/detail/19350/rand-mcnally-and-cos-new-railway-guide-map-of-the-united-st-rand-mcnally-company
The Library of Congress has some nice examples of their early maps. Before they developed a standardized look their maps had all kinds of creative details. This giant finger, for example, is kind of awesome.
https://www.loc.gov/item/98688734/
This map, Colonists' and emigrants' route to Texas has some wonderful townscapes, though I'm not sure how accurate they are or were at the time.
https://www.loc.gov/item/79691569/
What I really like though is this transition from a traditional continental-scale railroad map to the larger scale pictorial map of Texas right at the border.
https://www.loc.gov/item/79691569/
Texas is a REALLY BIG state! Here is what the whole map looks like.
https://www.loc.gov/item/79691569/
Galveston, with its steam ship lines.
https://www.loc.gov/item/79691569/
 One final detail of this map that I like is the water lines.
https://www.loc.gov/item/79691569/
Here is some really nice topographic and road detail from their 1877 northern Black Hills map.
https://www.loc.gov/item/2011589611/
The map features illustrations along the sides including this classic stereotype.
https://www.loc.gov/item/2011589611/
The company began producing atlases in 1876. "Printed in colors from plates secured by letters patent, producing the clearest typographical effect of any known engraved plates." Here is a sample from the 1878 Business Atlas, later known as the Commercial Atlas & Marketing Guide. The maps are beginning to show a standardized style.
https://www.loc.gov/item/2011588339/
In the pre-auto age these atlases emphasized the railroads (the dark lines). The current Road Atlas, shows motor vehicle routes while not showing railroads at all.
https://store.randmcnally.com/rand-mcnally-2020-road-atlas.html


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